Coast Hotels' Refreshingly Green Commitment
As Earth Day 2024 approaches, Coast Hotels reaffirms our commitment to sustainability with our theme, "Planet vs. Plastics." Rooted in our Refreshingly Green program, this initiative reflects our dedication to protecting the planet and promoting environmentally conscious practices.
Refreshingly Green
At Coast Hotels, being Refreshingly Green means more than words – it's a way of life. Our Refreshingly Green program encompasses a comprehensive set of initiatives aimed at reducing our environmental footprint and fosterlture of sustainability across our properties. From energy-efficient practices to waste reduction efforts, our commitment to environmental stewardship guides every aspect of our operations.
Raising Awareness
While we know progress has been made, we also we a long way to go to create a healthy and happy planet. Single-use plastics pose a significant threat to our planet's health, and Coast Hotels is committed to raising awareness about this pressing issue. Through initiatives like our "Planet vs. Plastics" campaign, we aim to educate and inspire action among our guests, employees, and partners to reduce plastic consumption and adopt sustainable alternatives.
Coast Hotels is rapidly phasing out all single-use plastics across our properties as part of our Refreshingly Green efforts. From eliminating plastic straws and stirrers to implementing sustainable alternatives for toiletries and amenities, we are dedicated to minimizing our environmental impact and preserving the beauty of our planet.
Coast Hotels is not just committed to internal changes; we are also advocates for systemic change. We urge world leaders to prioritize the issue of plastic pollution and to work towards the establishment of a strong United Nations Treaty on Plastic Pollution. By joining forces with like-minded organizations and individuals, we can drive meaningful change and create a healthier planet for all.
In addition to addressing plastic pollution, Coast Hotels recognizes the environmental impact of the fast fashion industry. As part of our Refreshingly Green efforts, we support initiatives that promote ethical and sustainable fashion practices, including reducing textile waste and promoting circular fashion economies. We are proud to partner with companies like Pixie Mood and EffyDesk, who provide high-quality and sustainable goods for our Coast Rewards Members who are eligible to redeem their points.
Taking Action with Fill it Forward
As a tangible step towards sustainability, Coast Hotels is excited to announce our partnership with Fill it Forward. At our 2024 Brand Conference, we are giving away reusable bottles to attendees, empowering them to make a positive impact every day. With Fill it Forward's innovative technology, users can track their environmental footprint and support global clean water projects with every refill. Fill it Forward and the dedication to reuse and refilling has diverted more than seven million single-use items and we hope to continue to add to that metric.
As we celebrate Earth Day 2024, let us remember the power of collective action in shaping a sustainable future. At Coast Hotels, our Refreshingly Green commitment extends beyond Earth Day – it's a year-round commitment to protecting our planet and preserving its beauty for generations to come.
Thank you for joining us in our mission to protect our planet. Together, let's continue to make a positive impact and create a greener, more sustainable world. Happy Earth Day from Coast Hotels!